Inquiries: from enquiry to order

The big picture

An inquiry is a customer's request for a custom cake. In Bakeboost it moves through a simple journey:

Customer enquires → you review & reply → (optional) back-and-forth → convert to an order or quote.

Every step keeps the customer in the loop by email, and nothing has to be re-typed when you convert — the event details, servings, budget, allergens, products and notes all carry across.

1. How inquiries arrive

Inquiries reach you two ways:

  • From your storefront — a customer fills in your online enquiry form. They get an instant "we've received your inquiry" acknowledgement email, and you get a notification.
  • You add one yourself — click Create Inquiry (top-right of the Inquiries list) when a request comes in by phone, WhatsApp, or in person.

Each new inquiry gets a friendly reference number — Inquiry #1001, #1002, and so on.

2. The Inquiries list

Go to Inquiries → All Inquiries in the sidebar. Every request is here, with its customer, event, date, and current status.

The All Inquiries list showing several inquiries with customer, event, date and status

The Final Status dot tells you where each one stands at a glance:

StatusMeaning
New (grey)Just arrived, not yet reviewed
In process (blue)You've accepted it or are waiting on the customer
Converted (green)Turned into an order or quote
Lost (red)Declined or didn't go ahead

3. Reviewing an inquiry

Click a customer's name to open the inquiry. You'll see everything they sent — customer details, the event, servings, theme, budget, any products and dietary needs.

An inquiry opened, showing customer and event details with the action buttons along the bottom

Along the bottom are your actions: Accept, Request info, Decline, Convert to Order, and Convert to Quote.

4. Accept, Decline, or ask a question

  • Accept — lets the customer know you'd love to take it on. Status becomes In process.
  • Decline — politely lets them know you can't this time. You can add a reason, which is included in the email.
  • Request info — ask the customer a question (e.g. servings, flavours, dietary needs). They get an email with your question and a link to reply.

Each action shows a quick confirmation so you never email a customer by accident:

The Request more information dialog with a typed question, ready to send to the customer

5. Two-way replies from the customer

When you use Request info, the customer's email includes a Reply button. They click it and answer right on a simple page — no login, no account needed.

The customer-facing reply page showing the baker's question and a reply box

Their answer comes straight back onto the inquiry's activity log, and you get an email letting you know they replied. No more lost email threads.

6. Customising the emails customers receive

Every email above can be written in your own voice. Go to Settings → Email templates.

The Email templates settings: pick a template, edit the subject and body, and preview it

There are two sets of email settings, and they do different jobs:

  • Automatic customer emails — the messages Bakeboost sends on its own (inquiry received, accepted, declined, your question, quote ready, order confirmation). Pick a template, edit the subject and body, drop in merge tags like {{customerName}} or {{businessName}}, see a live preview, and Save. Leave one untouched to use the Bakeboost default. The on/off switch lets you skip an email entirely.
  • Manual send messages — the text that pre-fills when you click Send Invoice, Send Quote, or Send Receipt on an order.

7. Turning an inquiry into an order or quote

When you're ready, open the inquiry and click Convert to Order or Convert to Quote.

Bakeboost carries everything across so you don't re-type a thing:

  • Customer and contact details
  • Event type, date, theme, servings and budget
  • Any requested products
  • Allergens and dietary requirements
  • The cake spec and notes

The delivery date is read from the event date, allergens appear on the kitchen job sheet, and the inquiry is marked Converted with a link to the new order. The customer gets an order-confirmation (or quote-ready) email — which you can customise just like the others above.

Status reference

In the inquiryWhat it means
NewReceived, awaiting your review
AcceptedYou accepted; customer notified
Awaiting customerYou asked a question; waiting on their reply
RepliedThe customer answered your question
ConvertedNow an order or quote
DeclinedYou let the customer know it's not possible this time

Tips

  • Use Request info instead of emailing separately — the reply lands back on the inquiry, so the whole conversation stays in one place.
  • Set up your email templates once, in your own wording, and every customer gets a consistent, on-brand message.
  • Convert from the inquiry (don't re-create the order manually) so nothing is lost in re-typing.

Last updated June 14, 2026